Think Again Speaker Series
The Think Again Speaker Series features 30-minute discussions by Case Western Reserve University scholars on a diverse range of topics. The series is designed to bring the university’s wealth of knowledge to cities where they may be better accessed by our alumni. The lecture event includes a 10 minute, post-lecture, question and answer session and a campus update provided a CWRU representative. This series is a partnership between the schools and college that comprise CWRU and the Alumni Association.
Frontline Engineering: The Achilles Heel of Modern Organizations
Thursday, May 22, 2014 at 6 p.m.
*Rescheduled due to power outage affecting downtown in February.
Jagdip Singh AT&T Professorship, Professor of Design & Innovation Weatherhead School of Management
Professor Singh's talk will draw on this theme of engineering for success (ES) and center on front lines for focus.
He will present his work on challenges of last mile and first mile engineering of marketing frontlines as well as evidence of payoffs for organizations that effectively harness and cultivate capabilities for frontline engineering. Register.
How Managers Design
Thursday, June 12, 2014 from 6:00 PM to 8:00 PM (PDT)
Fred Collopy, Ph.D Vice Dean, Weatherhead School of Management Professor, Innovation and Design
Math, science and analysis are not enough to create the conditions for real business solutions. While successful leaders apply analysis when they strategize, they must also apply their creative minds. Fred Collopy, PhD, will discuss how design can help.
Collopy’s discussion will address ways to engineer an efficacious and effective environment that boosts workplace innovation and helps to cultivate a design attitude. Don’t allow your area of professional expertise to limit your innovation. This Think Again Speaker Series conversation is for anyone who wants to balance logical business strategy with creative imagination.
A networking reception with hors d’oeuvres and refreshments is included in the registration. Register.